Dear reader,
My name is Andrej, founder of AMZ Operations and welcome to my first blog.
Thank you for devoting a part of your precious time to reading it.
I hope that you will gain some value from it! 🙂
When thinking about what should be the topic of my first ever blog, I said to myself: Let’s start by writing why I got into this in the first place and what I wanted to achieve.
So here it is…
A few days ago I was reading “How to Stop Worrying and Start Living”, a book from the famous writer, speaker and investor Dale Carnegie. Fun fact, he is best known for the book ‘How to Win Friends and Influence People,’ one of the best-selling self-help books of all time.
I read something that resonated deeply with me which is – we must equip ourselves to deal with different kinds of worries and problems by learning the 3 basic steps of problem analysis:
- Get the facts
- Analyse the facts
- Arrive at a decision-and then act on that decision
Reflecting back on all the mistakes I have made in my life and my business career, it was easy for me to see and conclude that a large majority of them could have been avoided if I had only laid out the problem properly.
It would have been much easier if I just tried to objectively gather all the facts that were available to me, write them down on a piece of paper and started analyzing them.
But I guess it’s in our nature to do the exact opposite. When problems arise, instead of confronting them head on, we bury ourselves in more problems.
It’s like we don’t want to close chapters in our life, but like to leave things open, you know, just in case…
Even if those things we leave open are problems.
You might be asking yourself, what’s so bad if I don’t address my problems.
Well, the biggest concern with that is that problems and information will keep on piling on each other. That heavy burden will drain your energy.
Why? Your focus will be diversified and your energy will go in all directions instead of in the right one.
Learning how to problem solve will give you the clarity to make better decisions.
What does this mean in terms of AMZ Operations?
Well.. one of the main reasons I created this business is that I can present all the facts to Amazon Sellers and help them make a better decision on which they can act upon.
That’s basically the first pillar of our service – Know Your Numbers.
In business, numbers are the easiest facts you can come by because of the simple reason that they can be measured.
In my past experience, when I was working as an account manager in a marketing agency which worked with Amazon Sellers, I came to a startling finding.
A lot of the sellers did NOT know their numbers
Being too busy running their business and doing tons of tasks, they forgot to look at the most important thing – the business itself. They did not know the exact margins of their products. And when you don’t know that, how can you know what is the profit you are generating on a monthly basis?
How can you know which product performs the best?
How can you know where to invest more, and where to cut losses?
It’s interesting as to why business owners are not addressing the basics such as the numbers. Sure, it’s rooted in the psychology of each and every one, and procrastinating and not addressing the underlying issues might be one of the causes.
Being a numbers guy and having my Masters Degree in Finance, I started thinking, and I said, well, why not help them to find out their true numbers.
I want to be the person who will help them to achieve clarity and make better decisions.
Looking back I think it was one of the best decisions I have made.
Not only did me and my team help the sellers be more aware and make better decisions, I also learned a lot from them in terms of how they were thinking about and what the most successful sellers had in common. That led me to optimize my service to make sure that my clients get the most value for their money.
Luckily it’s never too late to do the right thing.
If you feel overwhelmed in your business or feel a lack of control of how it’s performing, please know that you are not alone:
According to a survey conducted by Jungle Scout:
72% of Amazon sellers fall in the following 3 groups:
- They are not profitable yet
- They don’t know whether they are profitable or not
- They make less than $1,388 net profit per month
Feel free to schedule a call with me right here, so that we can see if me and my team can help you in gathering all the necessary numbers and take a look at them together and see what’s missing.
That’s how each of us grows easiest, by laying out the facts, analysing them and acting on them.
If you liked the first part of the blog which addressed clarity as the first pillar of growth, please see my second blog which addresses time as the second pillar right here.